Integrated Marketing

Integrated Marketing

11 Direct Response Copy Rules to Live By

Inflation… politics… bad weather…? These are challenging times. These 11 direct response copy rules will help you overcome any external (or internal) clutter and confusion your prospect faces… and increase response. These copy rules apply to all media… landing pages, [...]

5 Overlooked Marketing Trends for Profitable Marketing and Advertising in the Face of Economic Uncertainty

In times of economic uncertainty, marketers face unique challenges in maintaining profitability. This demands innovative strategies to navigate the changing landscape and emerge stronger. By capitalizing on emerging trends and embracing integrated multichannel marketing, businesses can survive, grow, and even [...]

33% Response Rate: How You Could Duplicate It With This Unique Integrated Multichannel Campaign [VIDEO]

33% is an awesome response rate. Sound impossible? It’s not – if you use this one little-known strategy that breaks through the clutter and grabs your prospects’ attention. 4,000 to 10,000. That’s how many messages your prospect is exposed to [...]

The 3 Rs of Marketing Tactics and Strategies Every CEO and Marketing Manager Should Know in an Uncertain Economy

CEOs and Marketing Directors face the challenges of an uncertain economy. For example, rising costs caused by inflation, prospects, and clients potentially cutting back on purchasing. Navigating this requires making the right decisions. Companies must adopt proactive marketing tactics and [...]

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