Recession/Inflation

Recession/Inflation

How to Market and Advertise in an Economic Recession, Inflation or Stagflation: Strategies for Surviving, Growing, and Dominating Your Market

What should an advertiser or marketer do during a recession… or inflation… or stagflation? Having navigated my clients through 5 recessions/stagflation and the historic Jimmy Carter 14% inflation rates… and 20% interest rates… I have some perspective. I even have [...]

D2C Marketing: Lessons on Supplement Marketing in a Recessionary/ Inflationary Market [5 Things Marketers Should Know]

The recessionary/inflationary economic conditions impact every company and marketer. Buying habits… response rates… leads, and sales are impacted. And so is direct-to-consumer marketing… including E-commerce. The supplement industry marketing is no different. Here are 5 things you should know - [...]

By |2023-06-06T09:58:09-06:00June 6, 2023|Advertising & Marketing, Alternative Health, Recession/Inflation|

Marketing and Advertising in an Economic Recession or Inflation or Stagflation? Strategy for Surviving, Growing and Dominating Your Market

What should an advertiser or marketer do in a recession… or inflation… or stagflation? Having navigated my clients through 5 recessions/stagflation and the historic Jimmy Carter 14% inflation rates… and 20% interest rates… I have some perspective. I even had [...]

By |2023-06-06T09:42:10-06:00June 6, 2023|Advertising & Marketing, Current Events, Recession/Inflation|

Early Warning Indicator: Advertising Spending Indicates a Recession or Stagflation Ahead—4 Key Things You Should Know

The early warning indications point to a recession or stagflation ahead. Presidents and Marketing Directors need to know what is happening that will impact their responses… and strategies to make sure they maximize responses. Here are 4 keys to looking [...]

Audience Stunned At My Shocking Statement: Why Advertising Budgets Are The First To Be Cut During An Economic Downturn Or Recession – 6 Things You Should Know

During times of economic uncertainty, businesses often make poor choices but seem logical at the time. Cutting marketing budgets has been proven to be the wrong cure for the problem. Just like raising taxes in a recession causes a greater [...]

By |2023-03-17T07:25:52-06:00March 17, 2023|Advertising & Marketing, Current Events, Recession/Inflation|
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