Award-winning promotion turns Health Alert into the fastest-growing newsletter in its class! The Marketing Challenge: Dr. Bruce West’s Health Alert, a successful, respected newsletter for many years, faced an uphill marketing challenge. Health newsletter circulations were down over 55% in [...]
The Marketing Challenge: Sun Wellness, Inc., a marketer of the natural food supplement Sun Chlorella, wanted to aggressively expand its customer base. Regularly mailed promotions had been used over the last four years, but a breakthrough effort was needed to [...]
Barry Kaye & Associates target audience are accredited investors. For over 15 years, Barry Kaye & Associates were helping protect the assets of accredited investors who have assets of $3 million and above. While very successful, they needed help to [...]
Health Alert today is the American dream come true. But when I first talked to the owner, it truly was only a dream. How did he turn an idea [...]
Health Alert today is the American dream come true. But when I first talked to the owners, it truly was only a dream. How did he turn an idea into a multimillion-dollar company? What was the marketing secrets--the keys [...]
