Testing Corner: Death of Direct Mail Challenge
I thought I’d share one of the tests we just did for ourselves to generate more leads. I’d usually present a marketing test from a client. But I felt this was a great test so that you can see [...]
Attention Alternative Health Marketers: 22 Amazing New Trends
If you’re an alternative health marketer… And you want to break free from depending on retail distribution… Join us tomorrow, Thursday, October 5th at 11:00 a.m. (PST) to watch a free, no-obligation webinar “22 Amazing New Advertising and Marketing Trends for [...]
Direct Response Copy in Your Marketing is Critically Important- Anything Else Will Depress Response
I just finished several successful campaigns that generated powerful, above-average responses. Why so successful? One of the most important keys is the powerful use of direct response copy. Good direct response copy is easy to recognize. Not because it wins [...]
Black Friday is Friday, November 24th this year. Are You Ready?
The average online shopper spends $380.00 on Black Friday. Email marketing drove 27.3% of all sales. Remember, free shipping is one of the key drives to a sale…shipping costs are a huge response depressant. If you need help with [...]
Your Shopping Cart Could Lose 70-80% of Your Orders
I’ll give you a free critique if you want. You should watch my video “Shopping Cart Blunders.” Again, call me at 310-212-5727 or email Caleb at [email protected].