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Blog2025-03-18T13:51:10-06:00
1703, 2023

Kevin O’Leary Just Made Heads Explode: What States Not to Have a Business In [Controversial Video]

By |March 17, 2023|Current Events, Recession/Inflation|

Millionaire businessman and Investment expert Kevin O’Leary is best known as “Mr. Wonderful” on the hit TV series Shark Tank. His success in business and marketing is legendary… but also controversial. On Tucker Carlson Tonight, O’Leary warned that politicians like Elizabeth Warren are “at war with entrepreneurship” and “will punish you [...]

1703, 2023

Accutrade: How a Three-Dimensional Direct Mail Campaign Changed Everything [Video Briefing]

By |March 17, 2023|Advertising & Marketing, Integrated Marketing, Successful Marketing Campaigns|

When you have a new product or service, how do you command attention to get leads? Accutrade, a discount brokerage firm, wanted to reach individual investors through investment newsletter publishers. Over two million of the most active investors follow the recommendations of investment newsletters, the most active investors in America. [...]

1703, 2023

Marketing Launch Breakthrough: How True Religion Jeans Went From a Dream to a Multimillion Dollar Company

By |March 17, 2023|Advertising & Marketing, Case Studies, Copy Tips, Direct Response Copy Tips|

In the mid-2000s, the average pair of jeans cost about $30. So, when apparel company True Religion burst onto the scene with designer styles that ran $250 to $300 a pair, they had to show the world that theirs weren’t your everyday denim. To get that message across, they knew [...]

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