How a Three-Dimensional “Influencer” Campaign Changed Everything [Video Briefing]
When you have a new product or service, how do you command attention to your target market to get quality leads? Accutrade, a discount brokerage firm, wanted to reach individual investors through investment newsletter publishers – influencers to America’s most active investors. Over two million of the most active investors [...]
How a Multichannel/Omnichannel E-Commerce Marketing Campaign Helped a Company Accelerate Growth and Profitability [5 Steps to Success]
Multichannel or omnichannel marketing is a powerful strategy that creates new clients… and profits… and Return On Investment (ROI) far better than traditional marketing. It accelerates your growth and profitability. Let me give you a 5-step example of an award-winning multichannel campaign that produced great results. Here are the 5 [...]
Google Breakup: Could Impact Marketing and Advertising on Google
Is Big Tech’s Monopoly Crumbling? Google’s search engine dominance is on the chopping block, and its future as a monopoly may soon be coming to an end… The Department of Justice (DOJ) is taking aim at Google, urging a federal judge to compel Alphabet, Google's parent company, to sell its [...]
Little-Known Copy Secrets to Boost Response
Here is a little-known secret that can make or break your response rate for emails, VSL’s, landing pages, direct mail and more. It’s what you do with your salutation. Here’s the key: Be selective in your salutation for a landing page, direct mail letter or email. Avoid, at all costs, [...]
Reddit: A New Direct Response Platform – 3 Marketing Secrets
Reddit—known as the “front page of the internet”—has become a powerhouse for digital engagement. With over 97.2 million users visiting the platform daily, it’s where people go for breaking news, memes, photos, original stories, artwork, and even solutions to niche problems. What makes Reddit unique? Users trust it more than [...]
How a Three-Dimensional “Influencer” Campaign Changed Everything [Video Briefing]
When you have a new product or service, how do you command attention to your target market to get quality [...]
How a Multichannel/Omnichannel E-Commerce Marketing Campaign Helped a Company Accelerate Growth and Profitability [5 Steps to Success]
Multichannel or omnichannel marketing is a powerful strategy that creates new clients… and profits… and Return On Investment (ROI) far [...]
Google Breakup: Could Impact Marketing and Advertising on Google
Is Big Tech’s Monopoly Crumbling? Google’s search engine dominance is on the chopping block, and its future as a monopoly [...]
Little-Known Copy Secrets to Boost Response
Here is a little-known secret that can make or break your response rate for emails, VSL’s, landing pages, direct mail [...]
Reddit: A New Direct Response Platform – 3 Marketing Secrets
Reddit—known as the “front page of the internet”—has become a powerhouse for digital engagement. With over 97.2 million users visiting [...]