Blog

Blog

Blog2025-03-18T13:51:10-06:00
904, 2025

4 Short Little-Known Things Every President & Marketer Should Know

By |April 9, 2025|Advertising & Marketing, Amazon, Artificial Intelligence, Google|

Here are 4 short, but powerful things you should know: 1. Forbes’ List of Billionaires: New Trend Record-breaking 3,028 billionaires are on Forbes’ Billionaire list. That’s up 247 from the 2024 list. #1 on the list? Elon Musk. Here are the top 10: Rank Name Net Worth Age Country/ Territory [...]

3103, 2025

Testing Corner: Graphics-Driven vs. Copy-Driven Magalog Cover

By |March 31, 2025|Advertising & Marketing, Magalog, Response, Testing Corner|

Marketers can and should test every individual campaign to see where they can improve customer response and learn important information for the future. By testing only one variable (such as headlines, price, offer or format), you can see what makes a difference, and what does not. This information will lead [...]

3103, 2025

Copy Tip: Little-Known Copy Formula to Boost Your Response [VIDEO]

By |March 31, 2025|Copy Tips, Video|

Copy formulas help you create more profitable marketing and advertising. I just reviewed copy for some clients…making sure they followed…and did not violate…. specific direct response copy formulas. Direct response copy is a time-tested, proven approach to writing copy that compels your prospects to action. More than any other writing [...]

3103, 2025

Rebranding Skyrockets 5,000 New Paid Subscribers/Members in Less Than 6 Months: How One Mature Product Was Able to Dramatically Turn Around Its Profitability

By |March 31, 2025|Advertising & Marketing, Integrated Marketing, New Strategies and Tactics, Successful Marketing Campaigns|

In many ways, marketing a mature product is different than launching a brand-new product or a relatively new product in the marketplace. Your core audience is already familiar with a mature product. And that’s one of the great distinctives. Your core audience has already made assumptions about the product, they [...]

Go to Top