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1012, 2014

Direct Response Copy Tip of the Week

By |December 10, 2014|Direct Response Copy Tips|

Warning - Lack of Detail Will Kill Response Don't make this copy writing mistake. Why? Because it will decrease your responses. What is a common mistake? Generality. When reviewing your copy, remember that one of the things that distinguishes a winner from a loser, or a campaign that is mediocre [...]

1012, 2014

Launching a New Product: Surprising keys to a super multimillion dollar success story

By |December 10, 2014|New Strategies and Tactics, Successful Marketing Campaigns|

  Health Alert today is the American dream come true. But when I first talked to the owners, it truly was only a dream. How did he turn an idea into a multimillion-dollar company? What was the marketing secrets--the keys to success? Take a look... New Product Launch: An Entrepreneur's [...]

1012, 2014

30 Christmas Direct Marketing Tips

By |December 10, 2014|Direct Response Copy Tips|

Use "Merry Christmas" in your marketing. Politically correct can cost you. Studies found retailers who aren't shy about saying "Merry Christmas" see sales rise as a result. In fact, millions of Christians are now boycotting companies refusing to acknowledge Christmas. Create a gift center on your website. Everyone needs gift [...]

2011, 2014

24 Winning Direct Mail Secrets and Trends That Can Double Your Response and Increase your Profits

By |November 20, 2014|Advertising & Marketing, Blog, Integrated Marketing, New Strategies and Tactics|

[fvplayer src="https://cdmginc.com/24_winning.mp4" width="500" height="300" align="left"]                       Thanks for Watching. Call Caleb Huey now to answer any questions or see how we can help you supercharge a direct mail campaign! 310-212-5727 or email Caleb at [email protected].

411, 2014

Testing Corner: Offering a little something extra can go a long way

By |November 4, 2014|Advertising & Marketing, Blog, Direct Response Copy Tips, New Strategies and Tactics, Successful Marketing Campaigns, Test Results|

  Everyone is attracted to the word FREE. However, sometimes it takes a little more than just one free offer to get your prospects to bite. Often when I speak at direct marketing conferences, I'll offer a free 15-minute consultation or a free subscription to my newsletter, which is packed [...]

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