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Blog2025-03-18T13:51:10-06:00
202, 2024

Caleb’s Speaking at the Natural Products Expo West 2024 about Three Overlooked Marketing/Advertising Strategies

By |February 2, 2024|Advertising & Marketing, Current Events, Marketing Trends, New Strategies and Tactics|

Caleb will speak at Natural Products Expo West in Marriott Platinum Ballroom 1 and 2 on March 13th, 2024, over “Three Overlooked Marketing/Advertising Strategies.” The Natural Products Expo West is the leading trade show in the natural, organic, and healthy products industry. They anticipate total registration for the 2024 event [...]

2501, 2024

The North Face’s Unexpected Response to a Customer’s Complaint Goes Viral

By |January 25, 2024|Advertising & Marketing, Compliant Marketing, Digital Marketing, Facebook/Social Media, North face, Social Media|

Companies screw up… it happens. When you’re a successful company that sells your products worldwide, there are bound to be times when a defect makes it through the assembly line and in the hands of customers. We all know this, and that’s why companies issue return policies. However, in today’s [...]

2501, 2024

The North Face’s Unexpected Response to a Customer’s Complaint Goes Viral

By |January 25, 2024|Compliant Marketing, Digital Marketing, North face|

Companies screw up… it happens. When you’re a successful company that sells your products worldwide, there are bound to be times when a defect makes it through the assembly line and in the hands of customers. We all know this, and that’s why companies issue return policies. However, in today’s [...]

1001, 2024

Please Watch This… Watch This Closely… Then Share It… This Is a Surprising Digital Commercial for Chevy [Short Video]

By |January 10, 2024|Advertising & Marketing, Chevy, Digital Marketing, Marketing Trends, YouTube|

The latest Chevy digital commercial is a surprise… Why? It’s surprising because it's not trying to promote a political message, cry out for social change, or some “social justice.” It’s not a DEI agenda. No, it’s heartfelt. Something that most people can relate to and very powerful. I’ve spent over [...]

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