Will I See You?
I’d like to invite you to join me in San Diego at the landmark hotel, Town & Country Resort & Convention Center, for a very special event. You see, my friends at Angel Investors Network are putting on a special [...]
7 Ways to Supercharge Direct Mail and/or Email Response [New Webinar]
If you'd like to get more leads and sales from your direct mail and email campaigns. . . . . .while avoiding costly response-killing blunders. . . . . .then you need to attend marketing legend Craig Huey's live webinar, 7 [...]
Warning: Ignoring These Navigation Rules Will Depress Sales
In the marketing process, avoid navigation options unless they will help you generate sales. If necessary, for your email, landing page, websites, native advertising, and more, use navigation options sparingly if at all. The technical term for this option is a [...]
The Top 15 for 2015
Here are the top 15 Direct Marketing Update articles from this year. These are the articles that you must read. These are the ones that were the most controversial. They got the most comments or forwards. They were the 2015 [...]
Help Stop the Internet Tax – Senator Rubio
Liberals/Progressives and the National Retail Federation have joined together to pass the “Marketplace Fairness Act of 2015 (MFA).” The bill would have online retailers and traditional catalogers/direct mail sellers collect local sales taxes on purchases. It has passed the senate, [...]