Multimedia? (Credit: SuccessWise.com) So, does multimedia improve email response? We tested our email campaign by sending to: Email names only Email names that also go a direct mail piece, banner ad, and Facebook ads. What were the results [...]
There-dimensional (3-D) mailers are just flat-out fun. I’ve sent scissors, puzzles, treasure chests filled with coffee and even rare coins as part of a 3-D direct mail package. And the best part? When done right, your prospects are practically guaranteed [...]
From 3/29/16 Trump Cruz Kasich Clinton Sanders Number of Emails on List 819k 4.0M 2.0M 7.1M 5.0M Inbox % 91 68 38 93 91 Open Rate 24.1 14.1 10.2 12.6 14.7 # of Campaigns 168 453 202 1,472 652 Total [...]
You don’t want to miss the actionable strategies and techniques. For Any Marketer: https://www.youtube.com/watch?v=pwWtiJhF1rM For Investment Marketers: https://www.youtube.com/watch?v=xsiZFhnl444 If you have any questions about your copy or direct marketing campaign, call me at (310) 212-5727 or email [...]
Doctors’ practices face stiff competition and little product differentiation. But great marketing can change all that … and create a powerful stream of new patients. One of the foundations to greater sales is a landing page following all the right [...]
