Lead Generation - Creative Direct Marketing Group | Compliant Product Marketing Made Easy

Mastering Marketing in Uncertain Times: Craig’s Powerful Insights on Building Authority and Generating Leads from Startups to Multimillion-Dollar Success: How to Advertise Successfully in Tough Markets [Powerful Video Interview]

What are my most successful marketing and advertising tactics to help turn dreams into multimillion-dollar corporations? What have I learned to have won 118 marketing and advertising awards? I recently spoke to Leonard Scheiner, host of Unleash Your Brand, a national [...]

By cdmginc|2024-11-08T19:30:30-06:00November 8, 2024|Advertising & Marketing, Direct Mail, Geofencing, Interview, Lead Generation, Successful Marketing Campaigns, Unique Selling Proposition, Videolog|

Generating Leads on a Tight Budget: How One Software Company Saw Sales Shoot Sky High

I got a call from a software company that needed higher quality and more leads for their sales team. Here is how we helped them experience dramatic growth despite economic uncertainty. SurfControl is a global provider of corporate security software. [...]

By cdmginc|2024-11-08T19:18:55-06:00November 8, 2024|Advertising & Marketing, Direct Mail, Lead Generation, Sales, Successful Marketing Campaigns|

The Great January Response Spike Ahead – And What to Do About It?

The end of December and the beginning of January have historically been a spike in response to generate leads and sales. With slight timing differences, this is the time for both B2C and B2B marketers for all products and services. [...]

By cdmginc|2024-10-29T08:03:11-06:00October 29, 2024|Advertising & Marketing, Digital Marketing, Direct Mail, Email Marketing, Lead Generation, Media Marketing|

How to Generate Leads from the Toughest Prospects

800 Direct needed to get its message into the hands of key telemarketing managers and marketing directors of companies nationwide. The problem was (and remains) that these guys are extremely busy, hard to reach, and inundated with promotional materials. And [...]

By cdmginc|2024-09-20T07:56:30-06:00September 20, 2024|Advertising & Marketing, Case Studies, Lead Generation, Successful Marketing Campaigns|

How to Market and Advertise in an Economic Recession, Inflation or Stagflation: Strategies for Surviving, Growing, and Dominating Your Market

What should an advertiser or marketer do during a recession… or inflation… or stagflation? Having navigated my clients through five recessions/stagflation, the historic Jimmy Carter 14% inflation rate (and Biden’s 20% in four years) … and 20% interest rates… I [...]

By cdmginc|2025-04-04T07:11:40-06:00July 31, 2024|Advertising & Marketing, Current Events, E-Commerce, Financial Services Marketing, Lead Generation, Marketing Trends, Multichannel Marketing|