Don't miss our upcoming webinar: Raising Capital under the JOBS Act. It's all about marketing to the Accredited Investor. It's free for DMU Subscribers and will take place November 18th at 10 am PST. You can register here. See the [...]
Don't miss our upcoming webinar: Raising Capital under the JOBS Act. It's all about marketing to the Accredited Investor. It's free for DMU subscribers and will take place November 11th at 10 am PST. Click here for more details, or register here.
Lead generation and conversion of the ultra-wealthy - often classified as the Accredited Investor - has significant differences than traditional business-to-business or general consumer lead generation marketing. That’s because the “Accredited Investor” requires some important and unique marketing advertising [...]
When crafting your direct response copy, you always want your copy to be dynamic, exciting and alive. One of the best ways to do this is with active, descriptive verbs. Take a look at the following two sentences. Which [...]
One of the growing media used to target a specific audience is the commercial used before you watch a video. For example, Google TrueView places the advertising spots in the pre-roll before a YouTube video. You can target your audience with a [...]
