direct marketing

direct marketing

The Age of Amazon: Lowered Prices, Retail Mergers, and Why Direct Marketing is More Important than Ever [video]

Amazon is the world’s third-largest retailer and has totally transformed the way consumers shop, especially in the United States. Amazon offers ease, convenience, and extremely low prices, attracting consumers to order groceries, household items, clothing, and of course, books, online [...]

By |2017-10-09T16:01:50-06:00October 9, 2017|Blog, New Strategies and Tactics, Successful Marketing Campaigns|

Direct Response Copy in Your Marketing is Critically Important-  Anything Else Will Depress Response

I just finished several successful campaigns that generated powerful, above-average responses. Why so successful? One of the most important keys is the powerful use of direct response copy. Good direct response copy is easy to recognize. Not because it wins [...]

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