The “Fail-Proof” Secret to Capturing Your Prospect’s Attention
Start your copy off with a bang…in everything you write, including emails, ads, landing pages and direct mail packages. Otherwise, they’ll lose interest. And you’ll lose a sale. The best way to “start off with a bang” is to put benefits right up front – even in the headline. Here [...]
Direct Mail Package Critique: How to Supercharge Your Campaign
Your direct mail package can help you see incredible results…and profits. But if it doesn’t meet a certain number of direct response rules, it can fall flat…and waste your time, money and effort. In this Direct Mail Package Critique, I’ll give you the proven, time-tested criteria to help ensure your [...]
Doubling or Tripling Your Business Growth in 2019 (Special Offer)
Every month, I receive emails and calls from DMU subscribers like you who are looking for a big marketing breakthrough for more leads and sales. They’re looking for that one secret … that one strategy shift … that will supercharge their sales and profits. And the secret is simple: advanced [...]
4 Things You Should Know About QR Codes
QR codes are not dying. QR codes are booming. Here are 4 things you should know: By 2022, the number of QR code coupons redeemed by mobiles will increase to 5.3 billion. Since 2017, that’s about 4X the number of scans. Helping this trend, newer smartphones have QR code readers [...]
7 Critical Rules for Increasing Your Website or Landing Page Response with a Floater
One of the tools we use for our clients' websites and landing pages is a "floater." It looks and feels like a pop-up, but it isn't. The primary purpose of a floater is to build your email list. And it makes for a 50% or more increase in the amount [...]
The “Fail-Proof” Secret to Capturing Your Prospect’s Attention
Start your copy off with a bang…in everything you write, including emails, ads, landing pages and direct mail packages. Otherwise, [...]
Direct Mail Package Critique: How to Supercharge Your Campaign
Your direct mail package can help you see incredible results…and profits. But if it doesn’t meet a certain number of [...]
Doubling or Tripling Your Business Growth in 2019 (Special Offer)
Every month, I receive emails and calls from DMU subscribers like you who are looking for a big marketing breakthrough [...]
4 Things You Should Know About QR Codes
QR codes are not dying. QR codes are booming. Here are 4 things you should know: By 2022, the number [...]
7 Critical Rules for Increasing Your Website or Landing Page Response with a Floater
One of the tools we use for our clients' websites and landing pages is a "floater." It looks and feels [...]