by Craig Huey | May 14, 2015 | Blog, Successful Marketing Campaigns
Let me tell you about an incredible, new product launch and what made it successful. Popular in Japan, Sun Chlorella wanted to break into the U.S. market. A Japanese entrepreneur, George Higashida could not get the product in U.S. health food stores. And the few that... by Craig Huey | May 11, 2015 | Advertising & Marketing, Successful Marketing Campaigns, Test Results
Integrated Magalog and Internet Landing Page skyrocket lead generation for a resort destination The Marketing Challenge Colorado River Adventures is a members-only vacation destination designed for RV enthusiasts. Located in the Southwest United States, it boasts 7... by Craig Huey | May 11, 2015 | Advertising & Marketing, Successful Marketing Campaigns
3-D direct mail piece attracts 14.56% response from skeptical investment crowd The Marketing Challenge Research Solutions (OTCBB: RSSS) is a California company with a data-mining technology that provides must-have research to pharmaceutical and technology companies.... by Craig Huey | May 11, 2015 | Advertising & Marketing, Successful Marketing Campaigns
Direct marketing website lights fire under skeptical Canadian investors The Marketing Challenge Stock Pickers Digest is an investment newsletter for Canadians that targets subscribers age 50 and above. The objective was to increase the newsletter’s subscriber base... by Craig Huey | May 8, 2015 | Advertising & Marketing, Successful Marketing Campaigns
3-D lead-generation campaign pays for itself nearly 4 times over Marketing Challenge IPRO Tech, Inc. is the creator of the breakthrough litigation discovery software tools eCapture and eReview. These tools are designed to help corporate lawyers dramatically reduce the...