Tariffs and Your Advertising: Strategies for Surviving, Growing and Dominating Your Market [3 Keys to Success]
The trade war impacts every company president and marketing director. What should an advertiser or company do during economic uncertainty, including a recession… or inflation… or stagflation? Having navigated my advertising agency clients through five recessions/stagflation, the Jimmy Carter 14% inflation rate and Biden’s 20% (in four years)… and even [...]
Don’t Make This Mistake With The Single Most Critical Component of Your Campaign [VIDEO]
The single most critical component of your marketing campaign is your shopping cart. If you make it too difficult for your online customers to check out, no matter how amazing your marketing message is, you’ve lost the sale. Did you know that 40% or more of online shoppers leave items [...]
Direct Mail Breakthrough In An Online World [VIDEO]
“Direct mail in an online world is powerful because it works.” Direct mail most often produces better ROI than digital or email. That’s largely due to better AI generated TDM – Targeted Data Modeling. And of course, new formats and 86% lift in response with multichannel marketing. But creative must [...]
4 Short Little-Known Things Every President & Marketer Should Know
Here are 4 short, but powerful things you should know: 1. Forbes’ List of Billionaires: New Trend Record-breaking 3,028 billionaires are on Forbes’ Billionaire list. That’s up 247 from the 2024 list. #1 on the list? Elon Musk. Here are the top 10: Rank Name Net Worth Age Country/ Territory [...]
Special Publisher Alert
Recently, I was excited to introduce you to RCS texting revolution. You can see the article here. It’s titled “Unlock Explosive Growth and Profits with RCS: The Future of Text Marketing.” Click HERE. One of the key benefits I should have stressed, beyond the huge improvement in RCS lead generation [...]
Tariffs and Your Advertising: Strategies for Surviving, Growing and Dominating Your Market [3 Keys to Success]
The trade war impacts every company president and marketing director. What should an advertiser or company do during economic uncertainty, [...]
Don’t Make This Mistake With The Single Most Critical Component of Your Campaign [VIDEO]
The single most critical component of your marketing campaign is your shopping cart. If you make it too difficult for [...]
Direct Mail Breakthrough In An Online World [VIDEO]
“Direct mail in an online world is powerful because it works.” Direct mail most often produces better ROI than digital [...]
4 Short Little-Known Things Every President & Marketer Should Know
Here are 4 short, but powerful things you should know: 1. Forbes’ List of Billionaires: New Trend Record-breaking 3,028 billionaires [...]
Special Publisher Alert
Recently, I was excited to introduce you to RCS texting revolution. You can see the article here. It’s titled “Unlock [...]