Warning: A High Spam Rate Will Harm SEO Results
On August 10, Google got a patent allowing it to assess email marketing for its search engine rankings. This means that they will adjust your SEO results based on your spam and junk ratings. If your spam count is too high, Google will relegate you to lower search engine rankings. [...]
How Gift Cards Can Boost Your Profitability
As Christmas approaches, have you thought of marketing gift cards? Gift cards were a massive hit last Christmas season, generating millions in sales for marketers. For some Direct Marketing Update readers, gift cards may not be appropriate. But before you discard the idea, think about it carefully... Is there a [...]
Are You Using V.I.V.A. in Your Campaign?
True Religion Jeans Vector Vest Surf Control Midwest Center for Stress and Anxiety What is the secret to these CDMG wining promotions? It's the V.I.V.A. direct marketing system, which stands for "Valuable Information, Value-Added." Click here to read more about this exciting marketing system that can dramatically increase your response.
Is Your Mailing List All It Can Be?
New lists mean greater sales. Not getting a second opinion may mean a lower response rate. We can review your current postal and email lists and find out what you may be missing! If you haven’t reviewed all the new direct response lists (postal and email) that have come on [...]
How to Market to the Wealthy [Video]
If your target audience is the wealthy, there are certain unique aspects of marketing to them rather than the general consumer. In marketing to the affluent, you follow the same direct response rules as for anyone, but there are differences in strategy, tactics, copy, and art that are going to [...]
Warning: A High Spam Rate Will Harm SEO Results
On August 10, Google got a patent allowing it to assess email marketing for its search engine rankings. This means [...]
How Gift Cards Can Boost Your Profitability
As Christmas approaches, have you thought of marketing gift cards? Gift cards were a massive hit last Christmas season, generating [...]
Are You Using V.I.V.A. in Your Campaign?
True Religion Jeans Vector Vest Surf Control Midwest Center for Stress and Anxiety What is the secret to these CDMG [...]
Is Your Mailing List All It Can Be?
New lists mean greater sales. Not getting a second opinion may mean a lower response rate. We can review your [...]
How to Market to the Wealthy [Video]
If your target audience is the wealthy, there are certain unique aspects of marketing to them rather than the general [...]