Special Report: 31 Powerful Marketing Tips for the Christmas Season
Christmas… are you going to use the best strategies and tactics possible for Christmas 2024? The December-January season is traditionally the best time of the year to advertise your products, services and drive up ROI. Here are 31 Need-to-Know tips to help you successfully market this Christmas season helping to [...]
Podcasters Listeners: What Marketers Should Know…
Advertisers have found that podcasts are some of the best ROI media they use. 135 million Americans listen to podcasts monthly. The typical consumer listens to 8.3 episodes a week. 15% of podcast listeners say they stick to their current shows and don’t try new ones. 36% try new podcasts [...]
3 Short Marketing Trends and Things Every Marketer and President Should Know But Probably Don’t
1.) YouTube Shorts Breakthrough The trouble with YouTube shorts was that they were too short - no longer than 60 seconds. But there has been a positive breakthrough. You will now be able to upload videos up to 3 minutes in length versus the current limit of 60 seconds. Marketers [...]
How Geofencing is Changing the Way Companies Target Their Prospects for Often Hard-to-Reach Audiences
This election, I’m “geofencing” a difficult-to-reach target audience for many candidates, giving them a better chance of winning. Geofencing allows me to identify any location (like Whole Foods) and identify anyone at the store, and obtain their mobile ID. I can go back to any time frame I want. I [...]
The Value of Testing: 4 Surprising Test Results to Help You Market Better
Your ad isn’t aimed at everybody who sees it — just the prospects for your product. The headline is responsible for 75% of the success or failure of your digital ads, direct mail pieces, pre-rolls, podcasts, landing page, or video script. Use your headline and illustration to grab your prospects’ [...]
Special Report: 31 Powerful Marketing Tips for the Christmas Season
Christmas… are you going to use the best strategies and tactics possible for Christmas 2024? The December-January season is traditionally [...]
Podcasters Listeners: What Marketers Should Know…
Advertisers have found that podcasts are some of the best ROI media they use. 135 million Americans listen to podcasts [...]
3 Short Marketing Trends and Things Every Marketer and President Should Know But Probably Don’t
1.) YouTube Shorts Breakthrough The trouble with YouTube shorts was that they were too short - no longer than 60 [...]
How Geofencing is Changing the Way Companies Target Their Prospects for Often Hard-to-Reach Audiences
This election, I’m “geofencing” a difficult-to-reach target audience for many candidates, giving them a better chance of winning. Geofencing allows [...]
The Value of Testing: 4 Surprising Test Results to Help You Market Better
Your ad isn’t aimed at everybody who sees it — just the prospects for your product. The headline is responsible [...]