A growing number of Amazon Prime customers are canceling their subscriptions. Why? This mass exodus is in response to the company’s announcement of a major change to the Prime service. Amazon has announced that it will extend its standard two-day [...]
The 2024 election will be the “election of deception.” Top Marketing Guru Craig Huey, winner of 113 marketing awards and author of The New Multichannel Integrated Marketing: 29 Trends for Creating a Multichannel, Integrated Campaign to Boost Your Profits Now, [...]
To plan for your marketing, knowing economic reality and trends is critical to planning your marketing. But don’t believe “official” declarations. The media and politicians called the latest jobs report a “blockbuster.” The US economy added 303,000 jobs for the [...]
Forbes’ annual list of the world’s billionaires revealed there are 2,781 billionaires worldwide, worth an estimated $14.2 trillion. At least one of them - Jeff Bezos - achieved his fortune by direct marketing. This year’s list added 141 more billionaires [...]
You should be checking the following to make sure your business and marketing goals are fully aligned for 2024: Your target audience… How have they changed, and what is their perception of your product or service in light of competition, [...]
