Key Takeaways: E-commerce sales are climbing, but consumer caution means competition is tougher than ever. Innovation, multi-channel marketing, and creative testing are no longer optional—they’re survival tools. Direct mail + digital produces extraordinary results. AI, CTV, and social commerce are [...]
VISA just introduced Intelligent Commerce, enabling AI to shop and pay on consumers’ behalf through partnerships with Anthropic, OpenAI, and others. Intelligent Commerce uses AI-ready cards with tokenized credentials and use-set preferences to let AI agents find and buy items [...]
Here are 5 short, but powerful things you should know: Musk Says Ads in Grok Will Fund xAI’s AI Costs Ads may soon appear in responses from Grok, the X-embedded AI chatbot. Elon Musk said he hoped advertising in Grok [...]
Key Takeaways: Desktop shoppers spend more Bigger purchases happen on desktop Mobile dominates browsing and quick buys: Purchase behavior varies by category A new study on the State of e-commerce Discovery analyzed consumer trends based on over 2.9 billion [...]
11,377 new paid customers… In just three months. And the campaign had an ROI Of $5.38 for every $1.00 spent. Results like this can only happen by utilizing the best direct response. strategy and tactics. And that would include using an [...]
