Your list is the lifeblood of your business… About 24% of your inactive names will open your re-engagement email… But 45% of them will open subsequent emails. Think twice before deleting inactive email names...They could continue to be valuable to [...]
I just finished a new book, The Deep State: 15 Surprising Dangers You Should Know. It’s all about what the Deep State is, the failure of bureaucracy and how dangerous the Deep State is to us all. You can get [...]
The Christmas shopping season is coming soon. Are you ready with an effective marketing strategy? Last year, retail sales increased in the November-December months by a greater-than-expected 5.3% over 2016... And online sales were up a whopping 11.5% from the [...]
I just finished a guide book to marketing to the investors and the wealthy. The book is aimed at equity crowdfunding, but the content is for all marketers. Besides explaining crowdfunding/the JOBS Act, the book gives a concise action plan [...]
At FreedomFest, business owners, venture capitalists, and marketing directors from all over the world heard Caleb and myself talking about the new breakthrough innovations in advertising and marketing. If you want to stay one step ahead of what’s happening in [...]
