Like Politics?
I just finished a new book, The Deep State: 15 Surprising Dangers You Should Know. It’s all about what the Deep State is, the failure of bureaucracy and how dangerous the Deep State is to us all. You can get [...]
31 Need-to-Know Marketing Tips for the Christmas Season [Videos]
The Christmas shopping season is coming soon. Are you ready with an effective marketing strategy? Last year, retail sales increased in the November-December months by a greater-than-expected 5.3% over 2016... And online sales were up a whopping 11.5% from the [...]
Marketing and Advertising to Investors and the Wealthy
I just finished a guide book to marketing to the investors and the wealthy. The book is aimed at equity crowdfunding, but the content is for all marketers. Besides explaining crowdfunding/the JOBS Act, the book gives a concise action plan [...]
My Talk on Equity Crowdfunding and Multichannel Integrated Marketing at FreedomFest
At FreedomFest, business owners, venture capitalists, and marketing directors from all over the world heard Caleb and myself talking about the new breakthrough innovations in advertising and marketing. If you want to stay one step ahead of what’s happening in [...]
Premiums Boost Response for Direct Mail, Email, TV, Radio, Facebook, Pre-Rolls, Native Ads-Really Everything.
Premiums are a secret weapon to supercharging your response. Whether marketing to business to business or consumers, this critical but often-overlooked tactic will increase your response. When choosing your premium, keep in mind that test after test has shown that [...]