Successful Marketing Campaigns

Successful Marketing Campaigns

2018 Super Bowl Ad Lineup: 10 Things To Know About What Made Viewers Laugh, Cry and Take Action

About 103.4 million people watched Super Bowl 52….significantly fewer than last year’s 111.3 million viewers. The drop in viewership may have been a result of political reasons (2017’s controversy over taking a knee). The Super Bowl is still the most [...]

5 Little-Known Secrets for Using “Floaters” to Dramatically Grow Your Prospect Base and Lift Response

“Pop-ups” have a bad name. And a traditional “pop-up” is easily blocked by a pop-up blocker… For every campaign I create, I use a “floater.” A floater looks like a pop-up. Feels like a pop-up. But it's not. Should you [...]

Go to Top