The Top 10 Radio Stations Format Trends and D to C Response Formats
Radio is a powerful direct response media, and it keeps changing as formats change. Here are two things marketers should know about the new trends and the best-direct response formats. Format Trends Country music stations are keeping its lead with 12.4% of all U.S. stations. The Second highest is News/Talk [...]
Direct Mail Breakthrough In An Online World
“Direct mail in an online world is powerful, because it works.” Techniques that separate the winners from the losers: A Powerful Envelope Create That Curiosity The Salutation What is The P.S. -What’s in the letter? -Why they need to respond now? -How to Respond... These are just a few tips [...]
Kevin O’Leary Just Made Heads Explode: What States Not to Have a Business In [Controversial Video]
Millionaire businessman and Investment expert Kevin O’Leary is best known as “Mr. Wonderful” on the hit TV series Shark Tank. His success in business and marketing is legendary… but also controversial. On Tucker Carlson Tonight, O’Leary warned that politicians like Elizabeth Warren are “at war with entrepreneurship” and “will punish you [...]
Little-known Copywriting Secret: The Power of Believing [Video Briefing]
Let me share one of the most overlooked copy rules in mobilizing your prospects or clients. Struggling to bring in new prospects? Having a hard time bringing in new leads? Want to increase your sales and profits? One of the critical components to write great copy that motivates people to [...]
Accutrade: How a Three-Dimensional Direct Mail Campaign Changed Everything [Video Briefing]
When you have a new product or service, how do you command attention to get leads? Accutrade, a discount brokerage firm, wanted to reach individual investors through investment newsletter publishers. Over two million of the most active investors follow the recommendations of investment newsletters, the most active investors in America. [...]
The Top 10 Radio Stations Format Trends and D to C Response Formats
Radio is a powerful direct response media, and it keeps changing as formats change. Here are two things marketers should [...]
Direct Mail Breakthrough In An Online World
“Direct mail in an online world is powerful, because it works.” Techniques that separate the winners from the losers: A [...]
Kevin O’Leary Just Made Heads Explode: What States Not to Have a Business In [Controversial Video]
Millionaire businessman and Investment expert Kevin O’Leary is best known as “Mr. Wonderful” on the hit TV series Shark Tank. His [...]
Little-known Copywriting Secret: The Power of Believing [Video Briefing]
Let me share one of the most overlooked copy rules in mobilizing your prospects or clients. Struggling to bring in [...]
Accutrade: How a Three-Dimensional Direct Mail Campaign Changed Everything [Video Briefing]
When you have a new product or service, how do you command attention to get leads? Accutrade, a discount brokerage [...]