by Craig Huey | Dec 9, 2020 | Advertising & Marketing, Facebook/Social Media, Integrated Marketing
The end of December and the beginning have historically been a spike in response to generate leads and sales. In this post pandemic environment, the expectation is that the January spike will be even greater that last year. That means, proper planning for all of your... ![Direct Mail Secret [Video Brief]](https://cdmginc.com/wp-content/uploads/2020/12/Direct-mail-marketing-1-2.jpg)
by Craig Huey | Dec 9, 2020 | Advertising & Marketing
I’ve mailed over 12 million direct mail pieces so far this year for clients. I’ve mailed over 1 billion direct mail pieces since I started my ad agency … and tested over 10,000 variables … and won 94 awards. What is one of the most important secrets I use? It’s... 
by Craig Huey | Dec 9, 2020 | Integrated Marketing, Successful Marketing Campaigns
Are you segmenting your email marketing by … a prospecting series a conversion series an integrated series Are you abiding by the 3 “R’s” of every email? Relevant Rewarding Reputation My book explains how to set up the most effective email campaigns in great detail …... 
by Craig Huey | Dec 9, 2020 | Advertising & Marketing, Case Studies, Successful Marketing Campaigns
In 2020, online sales surge 22% to record $96 billion … In-person shopping increased by 45% … but crashed -24% in lockdown states. Here are four powerful statistics about Black Friday sales … predicting things to come. Stat #1 Online sales surged 21.6%. ... 
by Craig Huey | Dec 9, 2020 | Advertising & Marketing, digital marketing, Integrated Marketing
E-commerce sales for his year has hit a historic high because of the pandemic. Forbes reports a total of $39 billion for digital ecommerce sales across the major shopping days of Thanksgiving, Black Friday, Small Business Saturday, Sunday, and Cyber Monday. $23... 