You’re losing time, money and opportunity if your marketing and advertising are underperforming. And with all the brand-new advances in generating leads and sales – your current marketing approach could probably be doing much better. But with all the options out...
For consumer marketing, a new study shows the importance of making sure your lead generation or sales ads, landing page and email conversion series are powerfully optimized for mobile users to get a great click-through and conversion rate. Here are 6 things you need...
When writing your marketing content, make sure to use sizzling copy. This is the kind of copy that keeps your readers interested…and likely to make a purchase. Sizzling Copy: Use the Right Words There are certain words, that when used, create better response. It...
Let me tell you about a powerful new direct mail tactic to raise response: the videolog. This revolutionary direct mail format actually plays a live video when you open it up. Using powerful direct response copy and art, the videolog can significantly raise your...
What’s the secret to profitable, successful direct mail in an online world? It’s following proven rules to maximize response. While it may be dangerous to the creative process to use set formulas, it is just as dangerous to ignore the rules that over time, have proven...
