by Craig Huey | Nov 25, 2020 | Advertising & Marketing, Integrated Marketing
Christmas … are you going to use the best marketing strategies for Christmas 2020? The expected total sales increase for this holiday season is set to between 4.5 and 5% more than last year…despite the pandemic. The November-January season is traditionally the... 
by Craig Huey | Aug 7, 2020 | Advertising & Marketing
As we talk about every year, you need to cut back on your media budget on areas affected by natural or man-made disasters. Being proactive and knowing where large areas are impacted by hurricanes, tornadoes, earthquakes, fires, riots, flooding and more will save your... 
by Craig Huey | Aug 7, 2020 | Direct Response Copy Tips
Pandemic … politics … bad weather … ? Remember these 10 direct response copy rules to get you through any external (or internal) challenge that may come your way … “Company believes”? Remember, your prospects don’t care what you think. They only care about what... ![How a Magalog Helped Skyrocket Lead Generation for a Resort During Economic Recession and Recovery [6 Powerful Steps]](https://cdmginc.com/wp-content/uploads/2020/08/3rd3rd.png)
by Craig Huey | Aug 7, 2020 | Case Studies
During a recession, response rates in general go down for most products and services. That was the case in the last recession as people cut back dramatically on spending money. And, when there is a lot of competition … and your prospect doesn’t know you, it is worse.... ![7 Surprising Things Every Marketer Should Know About Shopify Online Marketing Domination During the Recession [Video]](https://cdmginc.com/wp-content/uploads/2020/08/4th.png)
by Craig Huey | Aug 7, 2020 | Case Studies
Shopify has quickly come to dominate the online retail business space. And its powerful performance has shocked Wall Street. Here are 5 surprising things you should know about how it has achieved this … #1: The historic pandemic/lockdown/recession online boom Before... 