You may be overlooking a treasure trove of money sitting right under your nose. And right now, in these uncertain economic times, every cent counts. One of my companies in our integrated marketing and advertising group makes thousands, sometimes hundreds of thousands...
In my webinar, Marketing and Advertising During the Historic Pandemic Crisis: 7 Emergency Actions Presidents and Marketing Directors Should Do in this Economic Collapse, I identified how some market segments are not only strong but they actually generated tremendous...
Winners of 94 awards, Craig Huey and Caleb Huey, who have helped businesses successfully navigate through 5 recessions, will help you answer the pressing questions weighing on you right now. They’ll explain … Why cutting your marketing and advertising budget is a...
One of the most powerful response boosters in an email or direct mail letter is the “superscript.” In a time when so many people are working from home, this tactic is even more important. Simply put, a superscript is a placement of powerful direct response copy in the...
To maximize the number of leads, you never want to ask for too much information. Any time you do ask for more information you will have a decrease in leads. But if you simply ask for their name and say email address, you will be able to maximize your response. To...
