Discover How to Raise Capital under the JOBS Act
Don't miss our upcoming webinar: Raising Capital under the JOBS Act. It's all about marketing to the Accredited Investor. It's free for DMU subscribers and will take place November 11th at 10 am PST. Click here for more details, or register here.
Mobile-Friendly Advertising
Most marketers are not doing a good job with mobile friendly landing pages. Close to 60% of mobile enabled landing pages are not immediately viewable; they are below the fold and out of view. And more and more iPhone users will be enabling the new ad blockers. That’s why it’s [...]
Amazon Dominance
Amazon dominates the world of online retailing. A study shows that 44% of online shoppers go directly to Amazon to search for a product, bypassing all other online retailers and search engines. 34% will use search engines – like Google, Bing and Yahoo – to search for a product [...]
Direct Mail Production Disasters
Only a few know how to do direct mail right. You see it every day. Disastrous results with the wrong copy, strategy, format, art, lists, offer and tactics… plus more. For example, there are common problems even in delivery of the direct mail to a printer. That’s why my [...]
GOP Social Media Stats
The third GOP debate had 14 million viewers, which is ten million less than the first two debates. Two factors: the World Series was playing at the same time, and it wasn’t available for online streaming. It also didn’t do as well on social media, with only 1.8 million tweets [...]
Discover How to Raise Capital under the JOBS Act
Don't miss our upcoming webinar: Raising Capital under the JOBS Act. It's all about marketing to the Accredited Investor. It's [...]
Mobile-Friendly Advertising
Most marketers are not doing a good job with mobile friendly landing pages. Close to 60% of mobile enabled landing [...]
Amazon Dominance
Amazon dominates the world of online retailing. A study shows that 44% of online shoppers go directly to Amazon [...]
Direct Mail Production Disasters
Only a few know how to do direct mail right. You see it every day. Disastrous results with the [...]
GOP Social Media Stats
The third GOP debate had 14 million viewers, which is ten million less than the first two debates. Two factors: [...]