The Video Briefing Room – How It Will Increase Your Response and Profitability
The most critical ways to increase your marketing profits can be found in our new “video briefing room.” These are a series of concise, powerful video briefs showing you how to increase your profitability. All videos are under 5 minutes – excepting the webinars. Here is what you should [...]
Terrorism and Your Response Rates
What happens to your response rates if you’re marketing and advertising, and a terrorist attack hits the United States? On the minds of many are the terror attacks being conducted by Islamic radicals. ISIS, Al Qaeda and all their affiliates hold to an Islamic doctrine of violence, destruction, and death. [...]
Direct Response Copy Tip of the Week: The Power of Agreement (PA)
In creating advertising copy, it’s difficult to engage your prospect at the start of the sales process. But engagement is a must. That’s why you need to know about the Power of Agreement (PA). The Power of Agreement is similar to how I started off this article. Your copy needs [...]
Testing Corner: Do Navigation Bars Help or Hurt?
Deciding how many navigation options to have is a tricky balance between making your site user-friendly and driving your prospect to your sale. A navigation bar can give your users the choices they want and need. Or it could distract them from your Call to Action. An online dating site, FindSomeone, [...]
Missed Our Webinar?
Missed our webinar on Raising Capital under the JOBS Act? Worldwide, we had marketing directors and Presidents learning how to generate from $5 million up to $50 million by marketing to the Accredited Investor. If you missed it, our recorded webinar can be seen here for free. The Action Guide to follow the [...]
The Video Briefing Room – How It Will Increase Your Response and Profitability
The most critical ways to increase your marketing profits can be found in our new “video briefing room.” These [...]
Terrorism and Your Response Rates
What happens to your response rates if you’re marketing and advertising, and a terrorist attack hits the United States? On [...]
Direct Response Copy Tip of the Week: The Power of Agreement (PA)
In creating advertising copy, it’s difficult to engage your prospect at the start of the sales process. But engagement is [...]
Testing Corner: Do Navigation Bars Help or Hurt?
Deciding how many navigation options to have is a tricky balance between making your site user-friendly and driving your prospect to [...]
Missed Our Webinar?
Missed our webinar on Raising Capital under the JOBS Act? Worldwide, we had marketing directors and Presidents learning how to generate from $5 [...]