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Blog2025-03-18T13:51:10-06:00
1404, 2015

How One Marketing Campaign Shot Sales Up 533% – 3 Powerful Secrets You Can Use

By |April 14, 2015|Advertising & Marketing, Successful Marketing Campaigns|

If your marketing results are flat or declining, here is an important lesson from one marketer of seminars. FamilyLife is a nonprofit Christian organization dedicated to providing married couples and parents with tools to improve their marriages and home life. This is done through conferences, seminars, online resources and more. [...]

1404, 2015

Testing Corner: Guess the Winner

By |April 14, 2015|Test Results|

We recently did a JOBS ACT direct mail campaign to accredited investors. And we tested two envelopes" 1. "How to generate monthly income with greater protection for your money" This little-known alternative investment can.... Bring you potential returns of 7% to 10% every year.... Give your money a double layer [...]

304, 2015

Testing Corner: Guess the Winner

By |April 3, 2015|Advertising & Marketing, Test Results|

We recently did a JOBS ACT direct mail campaign to accredited investors. And we tested two envelopes” 1. “How to generate monthly income with greater protection for your money” This little-known alternative investment can…. Bring you potential returns of 7% to 10% every year…. Give your money a double layer [...]

304, 2015

Direct Response Copy Tip of the Week: Little-Known First Paragraph Secrets

By |April 3, 2015|Advertising & Marketing, Direct Response Copy Tips|

  The first paragraph of your letter, email, website, brochure or other DR piece is one of the most critical elements of your campaign. Grab your reader’s attention immediately. In one or two lines you must create suspense or drama or introduce something unexpected. More importantly, it must persuade your [...]

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