30 Christmas Direct Marketing Tips
Use "Merry Christmas" in your marketing. Politically correct can cost you. Studies found retailers who aren't shy about saying "Merry Christmas" see sales rise as a result. In fact, millions of Christians are now boycotting companies refusing to acknowledge Christmas. Create a gift center on your website. Everyone needs gift [...]
24 Winning Direct Mail Secrets and Trends That Can Double Your Response and Increase your Profits
[fvplayer src="https://cdmginc.com/24_winning.mp4" width="500" height="300" align="left"] Thanks for Watching. Call Caleb Huey now to answer any questions or see how we can help you supercharge a direct mail campaign! 310-212-5727 or email Caleb at [email protected].
Testing Corner: Offering a little something extra can go a long way
Everyone is attracted to the word FREE. However, sometimes it takes a little more than just one free offer to get your prospects to bite. Often when I speak at direct marketing conferences, I'll offer a free 15-minute consultation or a free subscription to my newsletter, which is packed [...]
Direct Response Copy Tip: The danger of complicated paragraphs
Complicated paragraphs can be deadly to response. You never want your customer or prospect to have to reread one of your paragraphs or, even worse, not attempt to read it at all. Keep it simple You need to remember, regardless of who your audience is or how well educated [...]
TheStreet.com –Repositioning an existing product and taking it to a higher level of profitability and growth
TheStreet.com is an investment website-probably the largest in the world. TheStreet.com saw existing ad revenue drop when the market dropped. So, Craig Huey and the CDMG team were asked to help increase revenue and growth. The Challenge Craig and [...]
30 Christmas Direct Marketing Tips
Use "Merry Christmas" in your marketing. Politically correct can cost you. Studies found retailers who aren't shy about saying "Merry [...]
24 Winning Direct Mail Secrets and Trends That Can Double Your Response and Increase your Profits
[fvplayer src="https://cdmginc.com/24_winning.mp4" width="500" height="300" align="left"] Thanks for Watching. Call [...]
Testing Corner: Offering a little something extra can go a long way
Everyone is attracted to the word FREE. However, sometimes it takes a little more than just one free offer [...]
Direct Response Copy Tip: The danger of complicated paragraphs
Complicated paragraphs can be deadly to response. You never want your customer or prospect to have to reread one [...]
TheStreet.com –Repositioning an existing product and taking it to a higher level of profitability and growth
TheStreet.com is an investment website-probably the largest in the [...]