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Blog2025-03-18T13:51:10-06:00
2906, 2023

Grow Your B2C or B2B ROI: Magnify Your Responses by 89% with Integrated Multi-Channel Marketing

By |June 29, 2023|Advertising & Marketing, Multichannel Marketing, Transactional Data Modeling|

Increase your marketing response by 89% or more. How? By using Integrated, Multichannel Marketing. Let me explain. Marketers are not always right, but the marketplace always is. Presidents and marketing/advertising directors can’t afford to make a mistake… losing time or money. For example, you don’t want to waste time or [...]

2906, 2023

Death of Direct Mail?…

By |June 29, 2023|Advertising & Marketing, Direct Mail, Transactional Data Modeling|

“The reports of my death have been greatly exaggerated” – Mark Twain Many marketers think direct mail is dead. Presidents of companies and even marketing directors are making tragic, strategic, and tactical mistake. Direct mail is still a powerful lead or sales tool for marketing to both consumers and business-to-business—even [...]

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