Power words. They will help you create more leads or sales. These words get your product noticed, and make it virtually impossible for your prospects to ignore your product or service. Power words make your prospects take action. Influencing your prospects [...]
Should you use sliders in your copy? On your web pages? Consider this test, and decide which site captured more views: Version A or Version B? Version B Version A [...]
Here are the top 15 Direct Marketing Update articles from this year. These are the articles that you must read. These are the ones that were the most controversial. They got the most comments or forwards. They were the 2015 [...]
The most powerful response rates I’ve seen have been from 3-D campaigns for business-to-business and consumer audiences. I’m not talking about movies form the 50’s, I mean a special campaign featuring a dynamic, hands-on three-dimensional mailing piece that have small [...]
For banner ads, retargeting has been a game changer for most marketers. As good, if not better, results are being experienced on Facebook ads. See our video brief on retargeting here. Need help with banner ads, facebook and retargeting? Call (310) [...]
