Multichannel or omnichannel marketing is a powerful strategy that creates new clients… and profits… and Return On Investment (ROI) far better than traditional marketing. It accelerates your growth and profitability. Let me give you a 5-step example of an award-winning [...]
Is Big Tech’s Monopoly Crumbling? Google’s search engine dominance is on the chopping block, and its future as a monopoly may soon be coming to an end… The Department of Justice (DOJ) is taking aim at Google, urging a federal [...]
Reddit—known as the “front page of the internet”—has become a powerhouse for digital engagement. With over 97.2 million users visiting the platform daily, it’s where people go for breaking news, memes, photos, original stories, artwork, and even solutions to niche [...]
Move over, TikTok… Instagram Reels holds strong potential for marketers. Instagram Reels are designed to compete with TikTok’s videos but offer longer content that stays in creators’ feeds. Although it demands more effort and time to produce than Instagram Stories, [...]
The copy that you create for landing pages, videos, direct mail, digital ads, emails or any other marketing materials should have one common goal: to show your prospect how your product or service will improve his or her life…and to [...]
