marketing

marketing

Testing Corner: Commonly Used Call-To-Action (CTA) Put to the Test – An 87.5% Increase!

Avoid the fear factor when prompting your prospects to buy… It’s common to finish a survey or shopping cart information gathering field with a “Submit” button using the word “Submit.” It’s used ubiquitously and many would assume that’s because it [...]

5 Powerful, Strategic Steps to Dramatically Build Your Customer Database, Growth and Profits in a Recession

How do you get new prospects and customers when companies and people are pulling back on spending in a recession — when businesses are laying people off or stopping their hiring process when the economy is uncertain? Many CEOs, vice [...]

Financial Sector Digital Advertising Reaches Record Highs, Leaves Sector Searching for Solutions

In 2020, The US Financial Services sector spent over $23 billion in digital advertising across all Digital Channels, according to Emarketer. This trend is expected to continue into 2021 and beyond. With so many financial sector businesses targeting the same [...]

Direct Mail Secret [Video Brief]

I’ve mailed over 12 million direct mail pieces so far this year for clients. I’ve mailed over 1 billion direct mail pieces since I started my ad agency … and tested over 10,000 variables … and won 94 awards. What [...]

By |2020-12-09T15:13:17-06:00December 9, 2020|Advertising & Marketing|

How to Grow E-Commerce Sales: 9 Secrets Most Marketers Don’t Know On Increasing E-Sales, Profits, And Winnings In The Post-Pandemic Recovery

E-commerce sales for his year has hit a historic high because of the pandemic. Forbes reports a total of $39 billion for digital ecommerce sales across the major shopping days of Thanksgiving, Black Friday, Small Business Saturday, Sunday, and Cyber [...]

By |2020-12-09T14:56:28-06:00December 9, 2020|Advertising & Marketing, Digital Marketing, Integrated Marketing|

Election Marketing Alert!

  From now until election day – November 6th – your email, digital, electronic and direct mail will see a depression in response because of the election.   Why?   Because millions of dollars worth of election campaign messaging will [...]

By |2018-10-15T16:05:49-06:00October 15, 2018|Advertising & Marketing, Blog|

29 New and Surprising Trends for Marketing Products and Services in 2018- FREE Webinar on Thursday

Are you a president or marketing director? Have you tried multiple marketing strategies…with little success? Are you looking for powerful new ways to maximize return on your marketing investment? If you answered “yes” to any or all of these questions…and [...]

Go to Top