4 Little-Known Ways to Combat Email Fatigue
How can you prevent email list fatigue to leads and customers? The key is this little-known, but powerful strategy ... Condition your readers to see each of your communications as giving them value : Increasing their bottom line Making life more enjoyable Satisfying an immediate need Here are the top [...]
Making Money with Mobile Marketing [Video]
Do you want to take your marketing to the next level? Do you want a new, innovate means to increase response and skyrocket your profits? Use mobile marketing! Check out my video below: https://www.youtube.com/watch?v=YuZB7VMrd4E You will learn how mobile marketing: Brings in new customers Improves data collection for [...]
Copy Tip: The Secret to Putting Power in Your Writing
No other form of writing demands greater precision in word choice, structure, language, and meaning than direct response. In a word, it’s vigorous. A sentence should contain no unnecessary words; a paragraph no unnecessary sentences … for the same reason that a drawing should have no unnecessary lines and [...]
Testing Corner: Price v. Revenue Test
A web-based information publisher tested its price points with very interesting results. For unlimited access to its website, the publisher’s control was $69.95. Several different fees were suggested and then equally rotated among site visitors. Hit the right target: Price v. Revenue (Credit: jcjones.com) Here are the results. [...]
Shopping Cart Abandonment: Overlooked, Costly, and a Too-Common Blunder
Shopping cart abandonment hurts every marketer. Here is one way to stop those losses. Customers don’t respond to impersonal technology., They respond to persuasive copy. It’s direct response copy within your shopping cart that will help not only to stop shopping cart abandonment, but will also help upsell and cross-sell [...]
4 Little-Known Ways to Combat Email Fatigue
How can you prevent email list fatigue to leads and customers? The key is this little-known, but powerful strategy ... [...]
Making Money with Mobile Marketing [Video]
Do you want to take your marketing to the next level? Do you want a new, innovate means to increase [...]
Copy Tip: The Secret to Putting Power in Your Writing
No other form of writing demands greater precision in word choice, structure, language, and meaning than direct response. In [...]
Testing Corner: Price v. Revenue Test
A web-based information publisher tested its price points with very interesting results. For unlimited access to its website, the publisher’s [...]
Shopping Cart Abandonment: Overlooked, Costly, and a Too-Common Blunder
Shopping cart abandonment hurts every marketer. Here is one way to stop those losses. Customers don’t respond to impersonal technology., [...]