Testing Corner: Mail/Email Power
I love the new integrated marketing strategies: Send a direct mail piece to your targeted audience. Send multiple emails (pre, delivery, and post) to the names you’re mailing to. Send banner ads to the same target audience you are marketing to. Send Facebook newsfeed ads to the same target audience [...]
Copy Tip—Motivate Your Prospect With Active Copy
One of the best ways to make your copy clear and engaging is to use the active voice rather than the passive voice. The active voice is the best way to convey your message clearly and more directly. Here’s an example. Passive voice: The FREE Report will be sent to [...]
How TV Commercials Can Generate Sales and Leads to a Small, Vertical Market [Video]
Profitable TV spots are used when there is a board market. But TV commercials can also be successful even for more vertical markets. Christian Wealthy Sports Parenting Finance/Investments And more I’ve created over 400 TV commercials and videos (13 infomercials) and tested hundreds of variables. So, when I got [...]
Caleb Huey: How a New Law—the JOBS Act—is Revolutionizing Business and Investment [Video]
NewsmaxTV interviewed Caleb Huey at FreedomFest 2016. Watch him discuss the regulatory burdens of the current government, the advantages and innovations available to us because of the JOBS Act, and the opportunities available to investors now plus hopes for the future. Click here. https://www.youtube.com/watch?v=IWDRJ1cG8X8 Want more information on [...]
When Your Prospect Isn’t Listening: How Disruptive Direct Marketing Can Boost Your Sales
You can have a great product or service. But your prospect may not be listening or even care. That’s when your marketing has to be disruptive. That’s the situation when I get a call looking for solutions to increase sales for a business to business company. Aware Products, a personalized [...]
Testing Corner: Mail/Email Power
I love the new integrated marketing strategies: Send a direct mail piece to your targeted audience. Send multiple emails (pre, [...]
Copy Tip—Motivate Your Prospect With Active Copy
One of the best ways to make your copy clear and engaging is to use the active voice rather than [...]
How TV Commercials Can Generate Sales and Leads to a Small, Vertical Market [Video]
Profitable TV spots are used when there is a board market. But TV commercials can also be successful even [...]
Caleb Huey: How a New Law—the JOBS Act—is Revolutionizing Business and Investment [Video]
NewsmaxTV interviewed Caleb Huey at FreedomFest 2016. Watch him discuss the regulatory burdens of the current government, the advantages and [...]
When Your Prospect Isn’t Listening: How Disruptive Direct Marketing Can Boost Your Sales
You can have a great product or service. But your prospect may not be listening or even care. That’s when [...]