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Blog2025-03-18T13:51:10-06:00
2706, 2024

Netflix’s $950 Million in Ad Revenue

By |June 27, 2024|Advertising & Marketing, Digital Marketing, New Strategies and Tactics, Pre-Roll, Streaming Services, Subscription Marketing|

Revenue for Netflix’s ad-supported service is expected to reach $950 million this year. Netflix is projected to average $70.44 in ad revenue per viewer for those who watch it once a month on any device. It’s estimated that Netflix has more than 20 million ad-supported users in the U.S. and [...]

2706, 2024

Amazon Customers Are Cancelling Their Prime Subscriptions Due To New “Green” Policy

By |June 27, 2024|Advertising & Marketing, Amazon, Current Events, E-Commerce, Subscription Marketing|

A growing number of Amazon Prime customers are canceling their subscriptions. Why? This mass exodus is in response to the company’s announcement of a major change to the Prime service. Amazon has announced that it will extend its standard two-day delivery window to a four-day window for Prime members. According [...]

2706, 2024

15 Powerful Retargeting Strategies to Supercharge Your Leads or Sales [Digital and Direct Mail Retargeting]

By |June 27, 2024|Advertising & Marketing, Banner Ads/Remarketing, Digital Marketing, Direct Mail, Lead Generation, Sales, Successful Marketing Campaigns|

Retargeting is a powerful way to: Convert your leads to buyers Generate repeat sales Reactivate old customers Retargeting is a strategy that allows you to use digital ads that “follow” your leads, prospects, and consumers who have expressed interest in your business by repeatedly engaging with your content across the [...]

2706, 2024

Podcast By Topic/Audience Latest. What Typed Of Podcasts Do Americans Listen To?

By |June 27, 2024|Advertising & Marketing, Desktop, Digital Marketing, Infomercials, Marketing Trends, Mobile, Multichannel Marketing, New Strategies and Tactics, Podcast Marketing, Pre-Roll, Sales, Video|

Here are the top podcast genres to market your product or service. True Crime: 24% Politics and Government: 10% Entertainment, pop culture and the arts: 9% Self-help and relationships: 8% Sports: 6 History: 4% Money and Finance: 2% Comedy: 2% Religion: 2% Science and technology: 1% Health: 1% Multiple topics: [...]

2706, 2024

Web Strategy: 11 Keys to Greater Landing Page Response [VIDEO]

By |June 27, 2024|Advertising & Marketing, Banner Ads/Remarketing, Desktop, Digital Marketing, Geofencing, Google, Mobile, Search, SEO, Website/Landing Page Strategies and Tactics|

What makes a landing page that creates response and profits? Your leads have opened your direct mail or email or clicked your Facebook or digital ads. They come to your website or landing page, but instead of being intrigued and excited about buying or discovering more about your product or [...]

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