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Blog2025-03-18T13:51:10-06:00
1302, 2025

Reddit: A New Direct Response Platform – 3 Marketing Secrets

By |February 13, 2025|Digital Marketing, Marketing Trends, Media Marketing, Social Media|

Reddit—known as the “front page of the internet”—has become a powerhouse for digital engagement.   With over 97.2 million users visiting the platform daily, it’s where people go for breaking news, memes, photos, original stories, artwork, and even solutions to niche problems.  What makes Reddit unique?   Users trust it more than [...]

1302, 2025

7 Surprising Keys to a Multimillion Dollar Success Story – From Launch To a Dream Come True

By |February 13, 2025|Advertising & Marketing, Direct Response Copy Tips, Successful Marketing Campaigns|

What is the secret to turning a dream into a reality?  Let me reveal the keys to one exciting success, despite launching a new product in a recession and when most observers said it couldn’t be done.   It’s a story that shows the American dream come true – from “rags [...]

1002, 2025

Video and Landing Pages: Powerful Strategy to Maximize Return

By |February 10, 2025|Advertising & Marketing, Video, Website/Landing Page Strategies and Tactics|

Videos are awesome tools for generating higher sales and leads. And one of the key uses for videos is on a landing page…because it will improve your R.O.I. I have created over 600 videos for clients, many of them with the same quality as a TV commercial. After all, I [...]

402, 2025

Testing Corner: A Shopping Cart Icon Test?

By |February 4, 2025|Sales, Successful Marketing Campaigns, Testing Corner|

Harry and David’s site header—which format substantially increased product sales? This test was conducted during Harry and David’s busiest time of year: December – right in the middle of the Christmas season. Their site headers, with a search box and cart icon, were part of a much larger, multi-variable test [...]

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