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Blog2025-03-18T13:51:10-06:00
3103, 2025

Rebranding Skyrockets 5,000 New Paid Subscribers/Members in Less Than 6 Months: How One Mature Product Was Able to Dramatically Turn Around Its Profitability

By |March 31, 2025|Advertising & Marketing, Integrated Marketing, New Strategies and Tactics, Successful Marketing Campaigns|

In many ways, marketing a mature product is different than launching a brand-new product or a relatively new product in the marketplace. Your core audience is already familiar with a mature product. And that’s one of the great distinctives. Your core audience has already made assumptions about the product, they [...]

3103, 2025

11 Marketing Secrets for Successful Lead Generation and Sales to the Super Wealthy

By |March 31, 2025|Digital Marketing, Direct Mail, Email Marketing, Facebook/Social Media, Lead Generation, Magalog, Multichannel Marketing, Pre-Roll|

Lead generation and conversion of ultra-wealthy prospects – often classified as accredited investors – is a significantly different process from traditional business-to-business marketing or D2C lead-generation marketing. Why? Because the accredited investor requires important and unique marketing and advertising tactics. An “accredited investor” is defined as one of the following: [...]

2503, 2025

The Worst TV/Video Ad of 2024… The Best Ad… How One Car Company Got It Wrong, the Other Right [2 Must-See TV/Ad Videos] – 3 Reality Checks You Should Know… 

By |March 25, 2025|Advertising & Marketing, Product Marketing, TV, Video|

It was an insane amount of wasted money…   This is an ad you should see on what not to do… and another ad that is great and done right.   First, let’s look at the bad ad… it’s how you destroy a company’s positioning, branding, and marketing.   As an advertising professional, [...]

2503, 2025

Communist Chinese Cyber Scams Are Killing Your QR Code Campaigns – What You Need to Know

By |March 25, 2025|Communist China, Cyber Marketing, QR Codes, Tech|

QR codes have become a major marketing tactic to drive response. But here’s the bad news: They’re about to lose their punch. Why? Because Communist Chinese cyber criminals are flooding the market with fake QR codes – and your prospects are paying the price. And millions of Americans are now [...]

2503, 2025

Unlock Explosive Growth and Profits with RCS: The Future of Text Marketing

By |March 25, 2025|Media Marketing, Rich Communication Services, Text Marketing|

You’re always on the lookout for the next big thing, right… the next marketing megatrend. Something that’ll give your company the edge, boost conversions and ROI, and leave your competitors scrambling to catch up. Well, I’ve got news for you: it’s called RCS. What’s RCS, you ask? It’s Rich Communication [...]

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