by DMU | Aug 29, 2018 | Blog
My book, “23 Equity Crowdfunding Secrets to Raising Capital” is the only comprehensive marketing guide for equity crowdfunding. But it’s much more. It’s a roadmap to successfully marketing to investors. In this book, I outline online and... by DMU | Aug 29, 2018 | Blog
If you’re using direct mail, beware. A paper shortage has hit us. Coated and newsprint are becoming the hardest to get…And as the election approaches, the shortage will get worse. If you use newsprint for a newsalog, advance paper buying is essential.... by DMU | Aug 22, 2018 | Blog
Let me tell you about a powerful marketing secret that can drastically boost your responses—it’s your offer. Most marketers make two big mistakes: They give little or no thought to the offer They don’t think outside-the-box on the offer The offer isn’t... by DMU | Jul 23, 2018 | Blog, Successful Marketing Campaigns
I just finished a guide book to marketing to the investors and the wealthy. The book is aimed at equity crowdfunding, but the content is for all marketers. Besides explaining crowdfunding/the JOBS Act, the book gives a concise action plan for: Integrated/Multichannel... by DMU | May 16, 2018 | Blog
In my new book 23 Equity Crowdfunding Secrets to Raising Capital I reveal the 23 secrets you absolutely must know for successful JOBS Act marketing. These are the tools and tactics you must know to successfully market your investment opportunity to investors … and get... by DMU | May 10, 2018 | Blog, Latest Direct Mail
Whether you use direct mail to generate new prospects, clients or customers, this medium remains one of the most powerful ways to generate a lead or a sale. For both consumer and B2B marketers, it provides a low cost per lead or sale. This is especially the case when...