How to Grow E-Commerce Sales: 9 Secrets Most Marketers Don’t Know on Increasing E-Sale Profits Despite Economic Uncertainty
E-commerce sales for 2025 will hit a historic high. But higher media costs, growing platforms restrictions reducing strategies and targeting options, and increased competition has reduced e-commerce ROI on many platforms. 2025 success in e-commerce requires some very specific tools and strategies. And, the #1 complaint I hear from marketers [...]
11 Direct Response Copy Rules to Live By
Tarriffs… higher prices… bad weather…? These are challenging times. That’s why as a marketer you need to use these 11 direct response copy rules that will help you overcome any external (or internal) clutter and confusion your prospect faces… and increase response and ROI. These copy rules apply to all [...]
8 Under-the-Radar Digital Trends Every Marketer Must Know
Digital Marketing is changing fast. Here are 8 under-the-radar digital trends my ad agency, CDMG, uses to help small and big companies grow. You should be using these trends. How many of these 8 are you now using? Trend # 1. Costs Increasing Digital marketing spending is increasing, but advertising [...]
250% Increase in Sales: Turning Your Website into a Sales Powerhouse
You may be like many marketers who email or call me. Their problem: Their website is producing disappointing results. They have people leaving the site too soon. They have few people motivated to go to the shopping cart. They have a confusing checkout process, depressing response… Bottom line: They have [...]
Testing Corner: Can Simple Changes Have a Big Impact?
Testing is critical, but it can seem overwhelming to many marketers. It is important that you don’t have to completely overhaul your control piece to create a valuable test. We ran a simple test on a reference landing page, where the control page displayed a partial reference entry and ended [...]
How to Grow E-Commerce Sales: 9 Secrets Most Marketers Don’t Know on Increasing E-Sale Profits Despite Economic Uncertainty
E-commerce sales for 2025 will hit a historic high. But higher media costs, growing platforms restrictions reducing strategies and targeting [...]
11 Direct Response Copy Rules to Live By
Tarriffs… higher prices… bad weather…? These are challenging times. That’s why as a marketer you need to use these 11 [...]
8 Under-the-Radar Digital Trends Every Marketer Must Know
Digital Marketing is changing fast. Here are 8 under-the-radar digital trends my ad agency, CDMG, uses to help small and [...]
250% Increase in Sales: Turning Your Website into a Sales Powerhouse
You may be like many marketers who email or call me. Their problem: Their website is producing disappointing results. They [...]
Testing Corner: Can Simple Changes Have a Big Impact?
Testing is critical, but it can seem overwhelming to many marketers. It is important that you don’t have to completely [...]