How net neutrality will destroy your business, innovation and freedom
The biggest power grab today is now happening in Washington... against the internet. The Federal Communication Commission (FCC), President Obama and large corporations are moving to control the internet with the nice sounding name "net neutrality." This will impact every direct marketer. It will impact every business owner. It will [...]
CDMG Case Study: Lulu Bedding Website
Strategically designed website builds customer base while cross-promoting other product lines The marketing challenge: While shopping for bedding for her daughter’s room, avant-garde children’s clothing designer Erin Murphy was appalled by the complete lack of unique, designer quality bedding for children. She solved the dilemma by creating her own original, [...]
CDMG Case Study: Educational Insights
GeoSafari explores a new market and captures big sales with this wildly successful magalog! The Marketing Challenge: Ever since its introduction in late 1989, Educational Insights’ internationally acclaimed GeoSafari electronic learning system has been a continual star performer in the educational toy industry. Educators buy it for their classrooms, parents [...]
CDMG Case Study: 800 Direct
“Bumpy” package generates most-ever leads for 800 service! The marketing challenge: 800 Direct needed to get its message into the hands of key telemarketing managers and marketing directors of companies nationwide. These individuals are extremely busy, hard-to-reach, and inundated with promotional materials. In order to bypass front office personnel and [...]
CDMG Case Study: Giltspur
3-D Mailings to “Hard-to-Reach” Prospects Doubles Response and Wins Marketing Award! The Marketing Challenge: Giltspur, a leading designer of high-end custom trade show exhibits, had a fantastic new product, GilCor®. Because GilCor® is a breakthrough construction material with far-reaching, cost-saving features, Giltspur needed to tell this story to high-level decision [...]
How net neutrality will destroy your business, innovation and freedom
The biggest power grab today is now happening in Washington... against the internet. The Federal Communication Commission (FCC), President Obama [...]
CDMG Case Study: Lulu Bedding Website
Strategically designed website builds customer base while cross-promoting other product lines The marketing challenge: While shopping for bedding for her [...]
CDMG Case Study: Educational Insights
GeoSafari explores a new market and captures big sales with this wildly successful magalog! The Marketing Challenge: Ever since its [...]
CDMG Case Study: 800 Direct
“Bumpy” package generates most-ever leads for 800 service! The marketing challenge: 800 Direct needed to get its message into the [...]
CDMG Case Study: Giltspur
3-D Mailings to “Hard-to-Reach” Prospects Doubles Response and Wins Marketing Award! The Marketing Challenge: Giltspur, a leading designer of high-end [...]