Avoid the fear factor when prompting your prospects to buy… It’s common to finish a survey or shopping cart information gathering field with a “Submit” button using the word “Submit.” It’s used ubiquitously and many would assume that’s because it [...]
Even in an online world, direct mail can increase your growth and profitability more than any other media option. Integrated campaigns using direct mail and digital elements including email campaigns, banner ads, native ads, Facebook ads, Amazon ads and pre-roll commercials all to [...]
7 Critical Rules for Increasing Your Website or Landing Page Response with a Floater
Where $161.5 Billion is Going The advertising industry saw a historic boom in 2021. 2022 is expected to be better. The advertising industry is seeing this boom on both the national level and local level. Local includes for example: The [...]
Good tease copy always generate response The Test: This week, let’s look at two pay-per-click ad headlines for the book, 46 Ways to Raise Prices: Headline A read: “The easiest price increase you’ll ever make or your money back.” Headline [...]
