by DMU | Feb 7, 2018 | Advertising & Marketing, Direct Response TV and Radio, Facebook/Social Media, Successful Marketing Campaigns
About 103.4 million people watched Super Bowl 52….significantly fewer than last year’s 111.3 million viewers. The drop in viewership may have been a result of political reasons (2017’s controversy over taking a knee). The Super Bowl is still the most watched... by DMU | Nov 28, 2017 | Advertising & Marketing, Blog, Facebook/Social Media, Integrated Marketing, New Strategies and Tactics, Successful Marketing Campaigns
Facebook can give you great response and profits. It can also be a huge disappointment. But when used correctly, Facebook can be one of the most powerful ways to reach potential customers, expand your reach, and boost response and profits. In order to maximize your... by DMU | Sep 6, 2017 | Advertising & Marketing, Banner Ads/Remarketing, Facebook/Social Media, Integrated Marketing, Latest Direct Mail
What is a look-a-like audience? It’s a way to reach new people who are just like your best existing customers. Look-a-like audiences – if done right – can dramatically expand your prospects, growing leads and new customers like never before. Let’s look at 7 of these... by DMU | Aug 30, 2017 | Advertising & Marketing, Facebook/Social Media, Integrated Marketing
Facebook, Google and other social media companies market with direct mail. And they are looking for businesses just like yours, too. Googles current business-to-business piece is a personalized mailing with the following for its Google AdWords: “Right now, people are... by DMU | Jul 18, 2017 | Advertising & Marketing, Facebook/Social Media, Integrated Marketing, New Strategies and Tactics
If you missed my recent live webinar on “26 New Trends for Marketing Products and Services,” you missed some great money-making tips … and some blunders being made. But don’t worry. I have the video right here for you to watch. Why should you watch it? Because... by DMU | Jul 5, 2017 | Facebook/Social Media
Google and Facebook are employing more human reviewers to cut down on fake news on their social media sites. They believe the “human touch” will improve the overall quality of online content distribution. They hope these steps will also improve the truthfulness and...