Banner Ads/Remarketing

Banner Ads/Remarketing

15 Powerful Retargeting Strategies to Supercharge Your Leads or Sales [Digital and Direct Mail Retargeting]

Retargeting is a powerful way to: Convert your leads to buyers Generate repeat sales Reactivate old customers Retargeting is a strategy that allows you to use digital ads that “follow” your leads, prospects, and consumers who have expressed interest in [...]

Web Strategy: 11 Keys to Greater Landing Page Response [VIDEO]

What makes a landing page that creates response and profits? Your leads have opened your direct mail or email or clicked your Facebook or digital ads. They come to your website or landing page, but instead of being intrigued and [...]

For The Third Time, Google Has Delayed the Death Of The Cookies: 4 Things You Should Know

Google delayed the death of cookies… again. Here are 4 things you should know: Google plans to proceed with the deprecation of all cookies now in early 2025. Despite the stay of execution, marketers shouldn’t use the delay as a [...]

Streaming Video Shake Up Ahead – See Price Hikes

With rising prices/costs and consumers cutting back, there has been a shakeup in streaming services… including navigating higher price points. For example: Paramount, Disney, and Comcast (etc!) had over $5 billion in losses in 2023 according to The Financial Times. [...]

Early Voting Marketing Alert: The Election Starts in September – What Every Advertiser Must Know

Marketing in the upcoming elections has three big negatives: Higher media costs More competitors and distractions from the massive political marketing Less Inventory How you navigate this is critical to your cost per lead or sale. The nation’s first early [...]

Subscription Marketing & Advertising: The #1 Secret to Successfully Launch and Market Your Box – 11 Powerful Superchargers to Dominate Your Market

Subscription services are continuing to launch and grow. Despite some failures, many services have grown from 50% to 200% in the last two years. One of the big differences is their marketing. Many of the subscription services are known as [...]

5 Powerful, Strategic Steps to Dramatically Build Your Customer Database, Growth and Profits in a Recession

How do you get new prospects and customers when companies and people are pulling back on spending in a recession — when businesses are laying people off or stopping their hiring process when the economy is uncertain? Many CEOs, vice [...]

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